Hellman's!

School's out and sandwiches are in! From beach-side picnics to backyard BBQs, summer is the perfect season to savor sandwiches made the way you like them. When it comes to sandwiches, the bread is your canvas. In fact, a recent Hellmann's® Sandwich Survey reveals nearly six in ten Americans (59%) believe that making a sandwich is an art that gives them an opportunity to get creative, rather than a science that simply requires slapping the right ingredients together.** No matter how you choose to build your sandwiches this summer, Hellmann's®* is the key ingredient that makes any sandwich even more delicious!
Chef Bobby Flay teamed up with Hellmann's® to encourage sandwich lovers everywhere to share their passionate preferences for sandwich-making techniques. They want to know how you create your sandwich masterpieces... Do you spread your Hellmann's® Mayonnaise on one slice or both? Is the crust a must or does it get the cut?
All you have to do is go to Facebook.com/hellmanns to share your sandwich-making tips, tricks, techniques and secrets. You'll also have the opportunity to build your perfect sandwich and enter the Hellmann's® Build Your Perfect Sandwich Sweepstakes for a chance to win great prizes including a kitchen essentials bundle, grocery gift cards, and Hellmann's® products.***
Nearly three-quarters (71 percent) of moms with sandwich-loving kids say they serve their families the favorites they ate growing up!** Hellmann's® wants to help you pass your favorites along and inspire the next generation of sandwich lovers.
 "Disclosure: I was entered for a chance to win a Hellmann's® prize package in exchange for this post. No monetary exchange took place."

*Or Best Foods® depending on geographical location of media market
** ABOUT THE SURVEY: The Hellmann's® Sandwich Survey was conducted by Kelton Research between March 21st and March 28th, 2011 using an email invitation and an online survey of 1,373 Americans ages 18 and older, with oversampling in specific geographic regions and women with children under 18 living in the household. Results of any sample are subject to sampling variation. The magnitude of the variation is measurable and is affected by the number of interviews and the level of the percentages expressing the results. In this particular study, the chances are 95 in 100 that a survey result does not vary, plus or minus, by more than 2.6 percentage points from the result that would be obtained if interviews had been conducted with All persons in the universe represented by the sample.